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Sugar Cubed Blog

Introducing ‘Sugar Colour’ – New Original Colour Techniques Curated by Aimee Penco

Sugar Cubed’s award-winning senior colourist and salon manager, Aimee Penco introduces four new colouring techniques to change your hair colour game forever.

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Sugar Cubed Share Terrifyingly Gorgeous Makeup Looks

Halloween is one of the holidays where our make-up artists really get to flex their creative muscles. We’ve seen lots of trends popping up this year from harrowing Harley Quinn creations to demented clowns, all created with a little eye shadow, some body paint and the masterful touch of a professional FX Make-up artist.

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Summer Promotions 2016

They say good things come in threes and we’ve got three great special offers currently available in Sugar Cubed. Our most-recent summer promotions are just the thing you need to offset your summer holidays. Here’s what’s on offer:

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Sugar Cubed L’Oreal Eliminator 2016

O’Reilly Hall in UCD erupted into screams, shouts, tears and the overwhelming feeling of relief as team Sugar Culture took over the L’Oreal Colour Trophy Eliminator. A total of seven out of nine models were selected as grand finalists from Brown Sugar South William Street, Blackrock, Ranelagh, Sugar Cubed Clarendon Street and Sugar Culture’s newest male offering, Sugar Daddy.

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Scream Queens

Have you yet to sort a costume for this year’s Halloween celebrations? Don’t worry, we’ve got you covered here in Sugar Cubed. Below are some quick and creative ideas that are easier than you think. Grab your eyeliner and blood red lipstick (and maybe some face paint!), and get inspired by these hauntingly good makeovers.

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TIGI Bed Head launch Joyride, the world’s first Powder Primer Balm for Hair!

On Tuesday the 15th of September, we celebrated the launch of Bed Head’s newest groundbreaking product Joyride, the world’s first Powder Primer Balm for hair, in our Sugar Cubed salon on Clarendon Street, Dublin. The innovative new product creates the perfect base layer for styling. It is a fine, invisible powder that adds incredible texture and grip, making styling and hold easier than ever!

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Amanda Darcy TIGI Inspirational Youth Team Member

Amanda Darcy of Sugar Culture has earned her self a position in the prestigious TIGI Inspirational Youth 2015 Team!

Amanda was chosen from 28 semi finalists to earn her place in the top 10.

To get an idea of what the candidates went through in the semi finals, here’s a video from the day.

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L’Oréal Colour Trophy

The 49th L’Oréal Colour Trophy competition took place on Monday 22nd June, making it the longest running live hairdressing competition in the world. This year played host to some of the highest profile names in the hairdressing industry resulting in a competitive night of fashion, styling and beauty.

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Sienna Miller – 1 bob 3 looks in 24 hours at Cannes Film Festival

With Day 1 of Cannes Film Festival 2015 over, we couldn’t help but pay homage to Sienna Miller who managed to pull off a whopper THREE different looks in the space of 24 hours  at the event, or as we like to call it 1 bob, 3 looks!

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Met Gala 2015 – Hair Trends

Last night saw the stars grace the red carpet of the prestigious Met Gala and of course, we were keeping a close eye on the hair trends of the night.

Here are the key trends that the stars opted for;

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